According to Premier Sotheby's CEO Budge Huskey's latest column, "A Bank of America survey highlighted by the National Association of REALTORS® found that one in five prospective buyers and homeowners have used AI tools or chatbots in their research, with adoption approaching one in three among the youngest buyers."
As AI becomes more a part of our everyday lives and tasks, there are a lot of questions about how AI will influence the real estate industry for both consumers - home buyers and seekers - and agents. In fact, AI has already been significantly integrated into many processes associated with real estate, particularly predictive search tools that customize results based on client preferences, work flow management for transactions, and logistics for moves and relocations. As AI proliferates though, the value of human connectivity and understanding grow ever more important.
"The moment machines began navigating the web more than people is a milestone worth marking, but not for the reason it will be repeated. It marks the point at which information stopped being the scarce thing in a real estate transaction, and good counsel became the scarcest thing of all."
